Attention Sneaker Headz and Supra fans, this is a first look at the Supra Vaider ” St.Patty’s Day Edition” Sneaker. This shoe is mainly green with red and orange accents on the tongue and laces, playing well into the St. Patricks Day color scheme. Word is these will only be available via Factory 413, or [...]

A Bathing Ape has collabed with Gene Krell (Fashion Director of Vogue and GQ Japan), to design this charity T-shirt for Haiti. The front of the tee features a small map of Haiti including one large sun, the back features the saying “The Sun Will Shine Again On The People Of Haiti … One Love”. [...]

Canberra’s epic Belco Bowl Jam is back, and this year Nike SB have come on board as title sponsor. 2010 marks the 20th birthday of Belco bowl, making this year one to remember. It’s going down on February 27th, starting at 5pm and continuing through the night. There’s no heats or finals, just cash prizes [...]

From the Budweiser Frogs to the Mountain Dew Cheetah, there are a handful of memorable Superbowl Ads. Take a look at the Top 10 Superbowl Commercials that have animal spokesmen.

10. Nissan pigeons
First Super Bowl appearance: 1997
Life expectancy: One year
Merchandising: None
Historic significance: A squadron of “Top Gun”-influenced pigeons attempt to poop on [...]

WELCOME TO 2010 !!

It is almost 2010, this is the FUTURE! What better place to kick off the new year than MARS 2112 !! If you are in New York City for New Years Eve, check out MARS 2112. They are right in Times Square, in the perfect location to bring in the New Year. Offering a 6 [...]

Last week the DROPCENTS crew shot out to Hollywood for the FMS and Snoop Dogg “Decade Party” to celebrate Snoops 10th Album Release and FMS 10th year anniversary.Snoop and Travis Barker teamed up and threw a big party at Hollywood’s Vanguard nightclub, bringing out a lot of celebrities and supporters. Dropcents was in the building!! [...]

Pennsylvania’s Carnegie Mellon University has introduced its official sneaker based class, Sneakerology 101. A university level course dealing with sneaker culture on the whole. Ranging from its roots in the 1970s to its shaping by hip-hop, the internet and basketball among other factors. The course covers the overall impact of sneakers on a worldwide level. [...]